London pulls off a very specific kind of magic. ABBA Voyage turns the songs you know into a high-tech concert built around digital avatars and a live ten-piece band at the purpose-built ABBA Arena.
I especially like the option to get onto the dance floor, where the energy is the point, not an afterthought. I also love how the show makes the music feel physical, with punchy sound and stage effects that keep moving.
One thing to weigh: the performance is strictly no photos or filming, and it runs 90 minutes with no intermission, so plan your moment-to-moment comfort before you go.
In This Review
- Key things to know before you go
- ABBA Voyage at the purpose-built ABBA Arena (Queen Elizabeth Park)
- Dance floor access: how it changes the whole night
- The show itself: digital avatars plus a ten-piece live band
- Sound, lighting, and pyrotechnics from the floor
- Arena time: food, drinks, and merchandise at the show venue
- Planning your timing: 1.5 hours total on site
- Rules that shape the experience: photos, filming, and kid policies
- Price and value: what $74.08 buys you
- Who this ticket fits best (and who should consider another option)
- Practical checklist for your ABBA Voyage night
- Should you book the ABBA Voyage Dance Floor Ticket?
- FAQ
- How long is ABBA Voyage with a dance floor ticket?
- Is seating included with the dance floor ticket?
- Are food and drinks included?
- Are photos or filming allowed during the concert?
- What are the age rules for the venue and the dance floor?
- Where do I present my ticket?
Key things to know before you go

- Dance floor access puts you in the middle of the action (and not just as a spectator).
- Digital avatars perform like the real thing, backed by today’s top live musicians.
- Lighting and pyrotechnics add drama, especially when you’re close enough to feel the beat.
- No intermission means the whole experience stays nonstop for 90 minutes.
- The arena is built for the show, with food, drink, and a merchandise shop on-site.
- Age rules matter: under 3 can’t enter, and the dance floor isn’t recommended for kids under 12.
ABBA Voyage at the purpose-built ABBA Arena (Queen Elizabeth Park)
ABBA Voyage isn’t staged in a traditional theatre setup. It’s designed around the ABBA Arena at Queen Elizabeth Park, and that matters because the space is built to support a full-on concert environment: movement, sound, lighting, and the big spectacle of the digital performers.
If you’re coming from central London, build in extra time for getting to the arena, then treat your arrival as part of the evening. Once you’re inside, you’ll understand what the venue is doing. This isn’t just a place to sit quietly. It’s a place to watch a show that’s made for motion and momentum.
What I like about this setup is the overall flow. You can spend time inside the arena area before the performance, then switch into full concert mode when the show starts. If you like your nights with clear energy (not long waits and dead time), the format works.
You can also read our reviews of more tours and experiences in London
Dance floor access: how it changes the whole night
This ticket type includes access to the ABBA Voyage dance floor. That one detail changes how you experience the concert in a practical way.
On the dance floor, you’re not stuck in a view-limited zone. You’re surrounded by other fans who came to sing, move, and react. That changes the show from entertainment into participation. If you grew up with ABBA songs as sing-along moments, you’ll get why the dance floor feels like the intended setting.
Also, the show’s technology and effects seem designed to read well from close range. The reviews point to how lifelike the holograms look, and being on the floor puts you in the best position for that effect to hit you. When the visuals look real and the music hits hard, your body responds before your brain catches up.
Just remember the age note that matters most for this ticket: the Dance Floor area is not recommended for anyone younger than 12. If you’re buying for families, think carefully about where you want your kids to be during the nonstop performance.
The show itself: digital avatars plus a ten-piece live band

At the heart of ABBA Voyage is a straightforward idea: bring ABBA to the stage using today’s tech, and pair it with live musicians. The show uses cutting-edge technology to create the digital versions of ABBA, and they perform backed by a ten-piece live band.
Why that combination works for you is simple. The sound doesn’t feel like a playlist with visuals attached. Live musicians keep the rhythm flexible and alive, while the digital avatars carry the visual storytelling. That balance helps the songs feel current even if the catalog is classic.
The performance lasts 90 minutes with no intermission, so it’s built like a continuous concert. The playlist is described as bouncy and hard to stay still for, and you can see how that pacing would keep momentum high from start to finish. If you like high-energy shows, this format suits you.
One more practical point: the overall vibe is built for singing along and dancing. If your idea of fun is staying seated through a big spectacle, you might prefer another ticket type. But if you want to be in the middle of the atmosphere, dance-floor access is the right call.
Sound, lighting, and pyrotechnics from the floor
ABBA Voyage leans hard into the production side. Reviews highlight excellent sound, impressive technology, realistic-looking holograms, and pyrotechnics that are genuinely memorable. Lighting is another major pillar, and it’s a big part of why the digital performers feel present rather than projected.
From the dance floor, you don’t just hear the music. You feel the mix. That’s especially true with a show designed for movement. When the beat is punchy and the staging is dramatic, it’s easier to forget about logistics like time and seating.
And yes, the tech is a core selling point. One consistent theme from the feedback is that the holograms look so real and alive. That’s exactly the kind of effect you want to see close enough to appreciate details without needing to crane your neck.
Just be prepared for intensity. The lighting changes frequently, pyrotechnics are part of the show, and the energy stays up for the full 90 minutes. If you’re sensitive to bright lights or sudden stage effects, choose your spot thoughtfully.
Arena time: food, drinks, and merchandise at the show venue

A big perk here is that the arena isn’t just a room with a stage. It offers food, drink, and merchandise on-site, so you can handle the whole evening in one place.
Food and drinks are not included with the ticket, but that’s also part of the experience. You can grab something before the show, then settle in without leaving the venue. If you’re traveling on a tighter schedule, this saves time and stress.
The merchandise shop is another plus. A souvenir is part of the ABBA Voyage experience for a lot of people, and having it on-site means you don’t need to hunt for it elsewhere before or after.
Plan like this: if you want snacks and a drink, do it early enough that you don’t rush right before showtime. Once the concert begins, there’s no intermission, and you’ll want to stay in show mode.
Planning your timing: 1.5 hours total on site
Your ticket is listed as 1.5 hours. The show itself is 90 minutes with no intermission, so your extra time is for getting in, finding your area, and getting settled on the dance floor.
That timing matters because it helps you plan your evening around the event without over-stressing. You can still do dinner beforehand or in the arena, then head back to London’s regular pace after the show ends.
Here’s what I’d do in real life:
- Arrive with enough buffer to get through entry and settle.
- Have your phone storage handled and ready before you go, because filming is not allowed during the concert.
- Treat the show start as non-negotiable. Since it’s continuous, being late can seriously affect your view and your comfort.
Rules that shape the experience: photos, filming, and kid policies
A few rules affect the atmosphere.
First: strictly no photos or filming during the concert. That’s not just a request. It’s a show standard, and it helps keep the experience focused on what’s happening live right in front of you.
Second: age guidance. The event is recommended for those over 6 years old. Children under 3 will not be allowed into the venue. Those under 16 must be accompanied by an adult and may not sit in the arena on their own.
For this specific ticket type, the dance floor part matters most: the dance floor area is not recommended for anyone younger than 12. If you’re bringing kids, this is the line you should treat seriously rather than assuming they’ll just join the fun on the floor.
Price and value: what $74.08 buys you
At $74.08 per person, this is not a casual add-on ticket. So the value question becomes: what are you paying for?
You’re paying for a few big things bundled together:
- Dance floor access (not seating, not just a generic entry ticket)
- A 90-minute concert built around ABBA digital avatars
- A live ten-piece band
- Full production scale, including lighting and pyrotechnics that reviews call out as amazing
Compared to a typical music night, you’re paying for the “event” side: technology, stage effects, and the atmosphere of a show designed to feel like a party. If you’re the kind of person who loves singing along and being physically in the mix, the dance floor access is where your money tends to convert into real enjoyment.
On the other hand, if you’re mainly interested in sitting comfortably, taking photos, or keeping the night quiet, this likely won’t feel like a great deal. The lack of intermission, the filming rules, and the intensity of the staging all push this ticket toward active fans.
Who this ticket fits best (and who should consider another option)

This dance-floor ticket is best for you if:
- You want to dance and sing along as part of the ticket value.
- You care about the look of the digital avatars and want to be close enough for the effect to feel real.
- You like concerts with strong sound and showy lighting and effects.
- You’re traveling with a group and want a shared energy zone.
It may not be ideal if:
- You strongly prefer fixed seating and a quieter audience.
- Your top priority is filming or taking photos during the show.
- You’re bringing younger kids who may not handle bright lighting, nonstop pacing, or the dance floor restriction.
In other words, this ticket type works when you want the show to be a full-body experience.
Practical checklist for your ABBA Voyage night
To help you have an easy evening, focus on the essentials you actually control:
- Wear comfortable shoes if you plan to stay on your feet. The dance floor energy is part of the deal.
- Expect a nonstop 90 minutes. Plan for snacks and drinks before the concert starts.
- Don’t count on photos or filming. The venue rule is strict.
- If you’re bringing teens or kids, double-check the age expectations for entry and the dance floor guidance.
- Keep your expectations aligned with a high-tech stage show. You’re not just watching a tribute. You’re watching a performance built around digital avatars and live musicians.
Should you book the ABBA Voyage Dance Floor Ticket?
Book it if you want the ABBA Voyage experience at full volume and full movement. The combination of realistic digital avatars, a live ten-piece band, and stage effects like pyrotechnics is exactly the kind of production that feels better when you’re right in the thick of it. At $74.08, the dance-floor access is what turns it into an event, not just a ticket.
Skip or reconsider if you want a seated, relaxed show where you can film freely. The no-photo rule, the nonstop format, and the dance floor age guidance are real constraints.
If your idea of the perfect London night is singing along and dancing for real, this one fits.
FAQ
How long is ABBA Voyage with a dance floor ticket?
The performance lasts 90 minutes with no intermission, and the overall activity time is listed as 1.5 hours.
Is seating included with the dance floor ticket?
No. Seating is not included with this ticket type.
Are food and drinks included?
No. Food and drinks are not included, though the arena has options available on-site.
Are photos or filming allowed during the concert?
No. There is strictly no photos or filming during the concert.
What are the age rules for the venue and the dance floor?
The event is recommended for those over 6 years old. Children under 3 aren’t allowed. Under 16 must be accompanied by an adult and may not sit in the arena on their own. The dance floor area is not recommended for anyone younger than 12.
Where do I present my ticket?
Present your ticket at ABBA Arena. The activity ends back at the meeting point. Cancellation is non-refundable.



























